TIME has published the first edition of its “America’s Best Financial Services” list, in partnership with Statista, the leading global provider of market and consumer data and rankings. The aim of this list is to provide a valuable guide by highlighting financial services providers in the U.S. across ten key product categories—from banking and loans to investments and payment solutions—to help consumers make decisions and navigate the range of available providers. The study is based on multi-dimension provider ratings from a nationwide survey, reflecting consumer experience and provider performance.
Methodology
From October 2025 to December 2025, Statista collected data via an online access panel with over 20,000 consumers in the U.S. participating. Respondents were asked to name their financial services providers and rate them across multiple evaluation dimensions. In addition to the overarching dimensions of satisfaction, willingness to recommend, and loyalty, participants were able to evaluate their providers across four sub-dimensions: digital services, customer service, value for money, and trust.
The survey results were converted into point values using a scoring model and consolidated into an overall score for each product category The relative importance of the four sub-dimensions was determined by the respondents and used to weigh the corresponding subdimensions accordingly. The overall score was calculated as follows:
50% x score sub-dimensions + 20% x score satisfaction + 20% x score willingness to recommend + 10% x score loyalty
To be recognized as one of America’s Best Financial Services, a provider must actively offer its services and/or products to U.S. consumers and have achieved a minimum score of 70/100.
See the full list here.
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